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Auditing & Research, Strategy & Positioning, Messaging, Creative , Naming Systems, Identity, Systems & Guidelines
Responsive Web Design, Technology Integration, Mobile Apps, SEO, eCommerce, UX Interface Design, Maintenance & Hosting
Strategic Planning, Branded Campaigns, Collateral, Events, Communications, Social Media & Sales Presentations
Repligen needed to introduce, gain awareness and generate sales for their new OPUS prepacked, disposable columns in the competitive space of biomanufacturing. RedThread positioned OPUS ‘Flexible by Design’ and developed branded print campaigns, collateral, sales materials, interactive tools and a new web platform. OPUS is now the premier disposable column in the industry and Repligen’s stock rocketed from $3 to $20+ a share.
Bioprocess Technology Consultants (BPTC) needed to completely rebrand and relaunch their company to reflect their focus and expertise in the quickly evolving field of science consultancy. RedThread developed a new brand and identity and translated the work into a corporate system, collateral, events materials, print, web and blog. BPTC’s firm grew on average by 25% for the last 3 years.
Bodimojo was a concept for an online & mobile teen health destination that needed a fully integrated platform for proof of concept and positioning for funding. The RedThread team helped develop an identity, brand, value proposition and a full web, blog and mobile presence. BodiMojo’s success was leveraged to win a significant NIH grant.
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